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BILL ZIMMER

The best idea is the one that gets results

  • Welcome
  • Work
  • About

DIGITAL

I grew up using computers so I am comfortable writing for any type of digital media


WEBSITES

I write SEO-friendly web content, create wireframes and work with designers to develop UX/UI

Website: www.bemandco.comAudience: Marketing managers in need of an agencyResults: Launched new marketing agency

Website: www.bemandco.com

Audience: Marketing managers in need of an agency

Results: Launched new marketing agency

Website: www.andthen15.orgAudience: Marketing professionalsResults: Rebranded the DMA Annual Event

Website: www.andthen15.org

Audience: Marketing professionals

Results: Rebranded the DMA Annual Event

Website: www.andthen15.org (Teaser site)

Audience: Marketing professionals

Results: Increased leads for the DMA Annual Event

Website: www.strengthslive.comAudience: Meeting plannersResults: Secured hundreds of new business leads

Website: www.strengthslive.com

Audience: Meeting planners

Results: Secured hundreds of new business leads

Website: www.pir.orgAudience: Registrars of .ORG domainsResults: Launched new domains across multiple languages

Website: www.pir.org

Audience: Registrars of .ORG domains

Results: Launched new domains across multiple languages

Website: www.everydayleadersthrive.comAudience: Business professionals seeking coachingResults: Launched new website for a local small business

Website: www.everydayleadersthrive.com

Audience: Business professionals seeking coaching

Results: Launched new website for a local small business

Website: www.carfax.comAudience: ConsumersResults: Increased year-over-year revenue by 10% for four years

Website: www.carfax.com

Audience: Consumers

Results: Increased year-over-year revenue by 10% for four years

Website: www.carfaxforpolice.comAudience: GovernmentResults: Helped law enforcement solve crimes and recover thousands in stolen goods

Website: www.carfaxforpolice.com

Audience: Government

Results: Helped law enforcement solve crimes and recover thousands in stolen goods

Website: www.crashdocs.orgAudience: Consumer, B2B, GovernmentResults: Helped thousands of people securely download digital copies of their car accident reports

Website: www.crashdocs.org

Audience: Consumer, B2B, Government

Results: Helped thousands of people securely download digital copies of their car accident reports

Website: www.myCARFAX.comAudience: ConsumersResults: More than 500,000 downloads of the mobile app in the first year

Website: www.myCARFAX.com

Audience: Consumers

Results: More than 500,000 downloads of the mobile app in the first year

Website: www.carfaxonline.comAudience: B2B (Car Dealers) Results: Met goal of retaining at least 90% of current customers

Website: www.carfaxonline.com

Audience: B2B (Car Dealers) 

Results: Met goal of retaining at least 90% of current customers

 

EMAIL

I write emails that get audiences to open and take action

 

 

MOBILE APPS

I write killer mobile content and work with developers to create the best mobile app user experiences

 

Mobile App: myCARFAXAudience: Consumers 

Mobile App: myCARFAX

Audience: Consumers 

Mobile App: CARFAX ReportsAudience: Consumers

Mobile App: CARFAX Reports

Audience: Consumers

Mobile App: CARFAX for DealersAudience: B2B (Car Dealers) 

Mobile App: CARFAX for Dealers

Audience: B2B (Car Dealers) 

 

SOCIAL MEDIA

I write engaging social media content that sparks conversation online

AAAS facebook.jpg

 

DISPLAY ADS

I write dynamic display ads that get major clicks and conversions